The Colby College Women’s Lacrosse team came to us in search of content for their social media pages, showcasing highlights of games and practices. After working on a few initial projects with the team, they realized they needed to create a campaign of video content to attract potential recruits to their program. We worked with them to provide a central recruiting video going over all the aspects of their program in-depth, as well as short-form cuts for social media highlighting one specific aspect each.